Aliens Among Us: Anyone Can Be an Innovator. You Just Have to Think Like an Outsider.

A few minutes into our interview, Michael Wade, a professor of innovation and strategy at IMD, asks me how I would define the opposite of déjà vu. The question takes me aback, partially because it's always a bit of an unexpected thrill when the interviewee turns the mic back at you, metaphorically speaking. But I also struggle to string a coherent sentence together because, well, that's a concept I've never had to think about. "If déjà vu is something I …
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