Digital Marketing Analyst

Work with a world-class, industry leading consumer electronics and gaming marketing, advertising and sales teams responsible for product development, brand awareness, sales, and promotional activities. This role primary responsibilities will be to support as needed for digital advertising and digital channel marketing activities and analysis.

This hire would assist in analyzing the success of digital campaigns, conduct ROI sell-through analysis for all retail demonstration display installations, and partner co-marketing promotional activities based on ROAS KPI’s established by management.

In addition, this person will be scrubbing digital marketing activities from product set-up, go to market deployment and core asset management for rich content and promotional campaign deliveries for, online marketing asset management – development/ delivery/ maintenance, and other tasks as deemed necessary by management.

Job Responsibilities:

• Analyze success of advertising campaigns (digital and print)
• Produce weekly and monthly reports on success vs. established KPI’s
• Coordinate with sales and marketing teams to track and deliver campaigns based on promotional schedule
• Implement performance based marketing and advertising campaigns with various media partners
• Assist at marketing events as needed to support US Marketing team

Pre-Requisites

• Bachelor’s degree in marketing, management, communications preferred
• Proficient in Microsoft Suite and Adobe Suite
• Prior experience using Google Display Network and Amazon Marketing Services preferred
• Previous marketing experience in an electronics and/or gaming company
• Strong individual worker who excels in team environments
• Strong understanding and appreciation of gaming and gaming culture

Additional Information

The people who work here at Razer are just like you–gamers. Some are amateur, some are ex-professionals, all are in it for the love of gaming. Just ask our CEO, who will happily lay the smack down on you in Overwatch. We hope our passion for gaming speaks to you like it does to us, through our products and the competitive edge we bring to your game. For Gamers. By Gamers.™

Razer is a privately held company based on the West Coast, with design offices in San Francisco. Our vision from the very beginning was to be the world’s greatest gaming brand and we’ve set out to achieve that by designing the best gaming products that anyone has ever used. Seven million gamers use our products and 20,000 new fervent Razer fans join us every day. The people who work here at Razer are just like you–gamers. Some are amateur, some are ex-professionals, all are in it for the love of gaming. Our commitment to your success is enhanced by our competitive salary and our extensive benefit package including paid time off; medical, dental and vision benefits; and future growth opportunities within the company. Plus, we work to maintain the best possible environment for our employees, where people can learn and grow with the company. We strive to provide a collaborative, creative environment where each person feels encouraged to contribute to our processes, decisions, planning and culture.