Trade Marketing Manager

Manage the implementation of brand programming within channel to delivery share growth.

Manage the trade spend and ROI for channel programs.

Cascade and examine promotions, modifications and CM/CSM strategy directives.

Direct channel specific pilots; manage optimization of each channel’s key levers.

Cascade annual/trimester channel blueprint (Initiatives and Programs).

KPI’s – Channel Volume and MACO for Region – Program Objective Execution.

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Job Qualifications

Bachelor’s Degree Required; MBA Preferred.

5-7 years sales and/or marketing experience.

In-depth knowledge of regional marketing and sales organization.

Strong communication skills, both internal and external, required.

Proficiency in PowerPoint, Excel and internal system tools, required.

Must possess an in-depth knowledge of the Off-Premise Channel.