Strategic Account Manager

Company Overview

Televerde is a bespoke, global demand generation company that provides sales and marketing solutions designed to acquire new business and accelerate revenue. We partner with a wide variety of companies, from recognizable technology brands, start-ups and companies providing cutting edge products and services in financial and healthcare Industries.

Beyond helping our clients attain their sales and marketing goals we participate in a unique and differentiated social mission which has changed the lives of thousands of people.

The Opportunity

The Strategic Account Manager is the link between the client’s vision for demand generation and the Televerde execution engine. You will be leading complex, global engagements with clients in a variety of verticals and markets with the end goal of creating new opportunities and revenue. This role is a senior contributor to the client success organization and has high visibility and engagement with the executive team. If you enjoy thinking outside the box, learning new marketing technology and growing client relationships, then we’d love for you to join the Televerde team.

Job Purpose

The Strategic Account Manager is the link between the client’s vision for demand generation and the Televerde execution engine. You will be leading complex, global engagements with clients in a variety of verticals and markets with the end goal of creating new opportunities and revenue. This role is a senior contributor to the client success organization and has high visibility and engagement with the executive team. If enjoy thinking outside the box, learning new marketing technology and growing client relationships, then we’d love you to join the Televerde team.

Essential Functions and Responsibilities

Develop and execute on strategic account plans that lead to Account growth through cross-sell, up-sell, and acquisition of new business units.

Maintain ultimate accountability for the success, financial results, quality, strategy, and integrity of the client relationship and resulting campaigns.

Responsible for oversight of project plans, objectives and timelines, for timely implementation and execution for assigned accounts.

Gather detailed information about Client’s business, products, services, target market, sales structure, marketing strategies, campaign objectives, and deliverables to facilitate effective campaign on-boarding.

Provide leadership to cross-functional teams that participate in the development and implementation of Client campaigns in a manner that ensures successful implementation within time frames which are frequently short and critical.

Serve as the primary point of contact for both the Client and the internal departments to discuss strategic client campaign needs and which obtain objectives and resolve issues. Monitor the overall performance of projects to ensure quality and timeline objectives are being achieved or corrections/improvements are being made.

Manage Client expectations according to the terms and objectives of the SOW and CDP and ensure changes are scoped, contracted, charged and/or approved as appropriate.

Resolve customer service issues and achieve acceptable customer satisfaction ratings.

Provide high level reviews to identify conduct market / seasonal / topical / performance analysis to strengthen results of future campaigns, including quarterly (QBR) and strategic business reviews (SBR).

Provide strategic recommendations around marketing tactics, total addressable market, social selling and other sales acceleration programs.

Education and Experience

Bachelor’s degree in marketing or business. Master’s degree or equivalent experience preferred.

Minimum seven (7) years B2B Strategic Account Management experience required.

Experience developing strategic plans for account growth and retention across multiple business units, divisions and departments.

Experience managing large, strategic accounts with an excellent understanding of the process and strategies of selling to and managing senior level executives.

Knowledge of CRM, marketing automation and data intelligence software solutions and familiarity with Sirius Decisions’ sales and marketing methodologies.

Knowledge, Skills, and Abilities

Ability to function in a fast paced role and in a change-oriented culture.

Ability to design and execute an account acquisition plan.

Strong process discipline – ability to align planning objectives with a pipeline development process to grow and develop account revenue.

Ability to effectively manage time across multiple customers and projects using automated tools.

Demonstrated leadership and teamwork capabilities.

Documented success in meeting or exceeding sales goals or objectives.

Strong business and analytical skills.

Excellent verbal, written, and presentation communication skills.