Marketing & Public Relations Director – 1867

JOB SUMMARY

Under the supervision of the Chief Executive Officer, performs duties pertaining to the marketing and promotion of a positive public image for Memorial Hospital of Sweetwater County, it’s medical staff, employees, programs, and services. Assists with community activities. Is responsible for the development of an annual budget for the department, maintaining the website, and other assigned duties. Directs overall marketing functions for the organization. Develops short and long range marketing objectives, plans strategies for attainment, and develops performance standards to measure progress. Develops and implements marketing activities for the organization’s services and products; creates plans based on market research; assists with special marketing/communications projects. Responsible for drafting written and graphic marketing collateral for both internal and external clients. May involve editing and designing physical layout of marketing materials. Responsible for planning and implementing all publicity, advertising, marketing, and promotion; represents the organization to the press and public; develops and manages budgets; plans and implements public relations policies; oversees press releases and may act as chief spokesperson to the media. Designs, implements and maintains websites (hospital external, hospital internal and clinic). Develops and implements social media and monitors activity.

JOB QUALIFICATIONS

EDUCATION – Bachelor’s Degree in Marketing or a related field, or 3-5 years of experience in a similar position

JOB KNOWLEDGE AND SKILLS – Must have experience with all Adobe Design programs and be able to complete tasks within a tight deadline. Must show motivation to work with limited supervision. Must act as liaison with all advertising and marketing vendors. Must have excellent customer service skills. Must be able to communicate with all internal and external contacts in a professional manner.

MHSC offers a competitive salary and excellent benefits package including health, dental, vision, retirement, & a generous paid time off program.

MHSC is an EEO/AA/Drug and Tobacco Free facility.

If you have more questions about this position, please feel free to call the Human Resources department at 307-352-8514