Marketing Data Analyst

You: Apptio is seeking an early career professional with the ability to learn new concepts quickly, think creatively on how to best apply them, and then roll up their sleeves to support a variety of Marketing functions. Tech savviness, strong interpersonal skills, and an innate sense of curiosity are must haves.

Us: Apptio’s marketing team is a category creating, high growth organization that’s looking to push past simply being best in class.

What we want you to do: The Marketing Data Analyst will play a critical role in supporting one of the most data driven Marketing departments in B2B SaaS. This role’s time will be divided between reporting on Marketing performance, administrating and improving our department’s use of Salesforce.com, and ensuring that our business critical campaign, contact, and account data is accurate and actionable.

On a typical day, the Marketing Data Analyst will do things like….

• Provide reporting and dashboarding support for field marketing to help them understand demand within their region.
• Analyze firmographic data sources and bulk update Salesforce.com with the most accurate information.
• Create workflows and automated email alerts to make the Sales Development team more efficient.
• Analyze lead flow to ensure effective and timely follow-up.
• Import campaign information to Salesforce.com and ensure effective program data structure.
• Train and enable marketers on how to work within Salesforce.com.
• Customize Salesforce page layouts and enhance overall Salesforce.com usability.
• QA marketing data to ensure accurate reporting and decision making.

Basic Qualifications:

• Bachelor’s degree, preferably with a focus in Marketing, MIS, Computer Science, or Business Management.
• 1 year of experience with Salesforce.com or other CRM systems, preferably as a system administrator.
• Advanced excel knowledge (vlookups, If statements, etc.).
• Strong interpersonal skills and ability to work within a cross functional team.

Preferred Qualifications:

• Strong analytic skills and ability to quickly adapt to new technology.
• Ability to adapt to shifting priorities.
• B2B sales and marketing knowledge desired.
• Experience with databases.
• Experience with mass data manipulation (via DemandTools preferred).
• Experience with data visualization.
• High level of attention to detail.

Apptio is the business management system of record for hybrid IT. We transform the way IT runs its business and makes decisions. With our cloud-based applications, IT leaders manage, plan and optimize their technology investments across on-premises and cloud. With Apptio, IT leaders become strategic partners to the business by demonstrating value of IT investments, accelerate innovation and shift their technology investments from running the business to digital innovation. Hundreds of customers, including more than 40 percent of the Fortune 100, choose Apptio as their business system of record for hybrid IT.

Apptio Inc. is not open to 3rd party solicitation or resumes for our posted FTE positions. Resumes received from 3rd party agencies that are unsolicited will be considered complimentary.

Apptio, Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Apptio, Inc. complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities.