Market Researcher/Consumer Insights Manager

Job Summary

Designs and executes market research studies from data available to the organization as well as from secondary market research sources. Analyzes and presents results to marketing and product development decision makers. Designs, implements and leads market research studies with little or no precedent; manages ongoing market research projects; and may lead other analyses. Focuses on collecting and sharing information from multiple sources regarding industry trends and competitive intelligence to include understanding of handsets, features, plans, markets and channel by carrier.

Roles and responsibilities:

• Collect data on consumers, competitors, and market place and consolidate information into actionable items, reports, and presentations.
• Compile and analyze statistical data using modern and traditional methods to collect it
• Participate in internal client project meetings to ensure projects run smoothly and objectives are understood
• Guide project through internal approval process, from development/proposal stage to final PO generation
• Design surveys based on business objectives
• Program surveys online using survey software tool (Qualtrics)
• Interpret data, formulate reports, and make recommendations
• Assist with secondary research sources, determining company needs, working with vendors on contracts, and distributing to appropriate company business units.

The ideal candidate will have the following experience and skill set:

• Proven market research analysis experience
• Strong knowledge of data collection methods, both quantitative and qualitative
• Knowledge of statistical packages (SPSS, SAS, or similar), databases, and MS Office
• Ability to work independently/manage multiple projects

Preferred located is Overland Park, KS, but will consider candidates from other areas as a remote position.

Basic Qualifications

• Bachelor’s degree and four years related work experience or eight years related work experience post high school
• Three years managing large complex projects with significant impact on the business
• Three years interpreting market trends and/or results and translating into marketing implications
• Three years vendor management experience

Preferred Qualifications

• Experience with online survey programming tools (ability to take a written survey and program into online survey tool)
• Experience with wireless industry
• Experience with research related to brand/advertising, product concepts, new offers/pricing, retention
• Experience using secondary research sources and working with secondary research firms

At Sprint, we’re more than just talk. We’ve changed the way people communicate, how they work and how they stay connected on the go. Sprint is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; offering industry-leading mobile data services, leading prepaid brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Behind every decision we make, there is a passion and drive to develop technologies to enhance and simplify our customers’ lives.

Are you ready for the big time?

Sprint is a background screening, drug screening, and E-Verify participating employer and considers qualified candidates with criminal histories consistent with applicable law. EOE .

Minorities/Females/Protected Veterans/Disabled.

Metro Area

US-KS-Overland Park, US-MO-Kansas City

Sprint is an Equal Opportunity Employer and has been recognized for its commitment to diversity and creating an inclusive workplace where all employees’ backgrounds, talents and contributions are valued. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, nation origin, disability or protected veteran status. Sprint is a background screening, drug-free workplace.

Equal Opportunity Employer/Disability/Protected Veterans

If you are a qualified individual with a disability or a disabled protected veteran and need an accommodation or accessibility assistance to apply for one of our positions, you may submit a request by sending an email to careers@sprint.com or by faxing your request to 913-523-9980 .

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