Hotline: 678-408-1354

Head of Creative Services

ProShares Bethesda, MD Designer

The position is responsible for leading internal and external resources (writers, designers, and content developers, agencies) to create high quality communications and content that effectively conveys key messages to a variety of audiences. Partnering closely with Investment Strategy and Product and Distribution Marketing, this candidate is responsible for setting the direction of our content strategy and overseeing its implementation in the marketplace and various communication channels. We are looking for a prolific and talented creator to lead our content marketing and advertising efforts. This role requires a high level of creativity, visual savvy, content expertise and attention to detail. This position may be located in New York City or Bethesda, MD.

Essential Job Functions 1

  • Oversee the editorial direction, content creation and distribution of original content and communications.
  • Further define our brand voice and tailor it to different audiences and communication platforms.
  • Translate strategic intent into sophisticated communications and breakthrough advertising.
    Develop content and communications that distinguish the firm in the marketplace and fuel our marketing programs.
  • Regularly measure, monitor, analyze and communicate marketing results. Work with marketing team to improve marketing program effectiveness based on results.
  • Working closely with key stakeholders, schedule and allocate internal and external resources to develop and produce projects in a timely, cost-efficient manner.
  • Directly supervise writer, designer, coordinators, and web content managers.
  • Other duties and responsibilities as assigned.

    • Education and Experience

  • 10 – 15 years communications/marketing experience with 5-7 in investments, with mutual fund experience strongly preferred.
  • College education required with communications or marketing related emphasis or commensurate experience.

    • Knowledge, Skills and Abilities

  • Clear, concise communicator with impeccable quality standards.
  • Creative thinker with ability to develop effective communications concepts.
  • Passion for visually driven storytelling and the ability to create editorial that is both informative and engaging.
  • A demonstrated understanding of financial and investing concepts.
  • Analytical mindset and focus.
  • Incredible organizational skills and attention to detail.
  • Ability to tailor content for different audiences.
  • Ability to develop platform-specific content concepts.
  • Ownership mentality with an ability to work independently.
  • Experience leading a team
  • Excellent oral and written communication skills.
  • Ability to think strategically and able to translate strategy into tangible results.

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    Contact Us

    Eltas EnterPrises Inc.
    3978 Windgrove Crossing
    Suite 200A
    Suwanee, Georgia
    30024, USA
    contact@eltasjobs.com